and HDFC Bank create India’s 1st AI success story: A case study

About HDFC:

The Housing Development Finance Corporation Limited (HDFC) was amongst the first to receive an ‘in principle’ approval from the Reserve Bank of India (RBI) to set up a bank in the private sector, as part of RBI’s liberalisation of the Indian Banking Industry in 1994. The bank was incorporated in August 1994 in the name of ‘HDFC Bank Limited’, with its registered office in Mumbai, India. HDFC Bank commenced operations as a Scheduled Commercial Bank in January 1995.

The need to shake hands with the AI bot:

HDFC bank had sensed the need to explore other platforms as banking channels. Integrating with, HDFC Bank OnChat was launched on Facebook Messenger.

Mobile and internet users in India are projected to grow to 450 Million by 2020. Surveys show that over a billion people use messaging apps, spending a considerable amount of time on these apps daily. HDFC bank offered digital mediums such as Net banking and Mobile banking as options to its customers. Through OnChat, the bank wanted to open yet another channel for its existing customers as well as new prospects.

With over 71% of our transaction taking place on digital platforms, we no longer call this as an alternate banking channel. Internet and mobile are now our core channels,“ – Nitin Chugh

Moreover, the organisation wanted to leverage the power of technology (Artificial Intelligence, Machine Learning) to acquire new users, monetise its existing customer base, increase engagement and provide a unique value add to the users.

Integration with Niki:

Niki’s SDK is available across all major platforms — Android, Messenger iOS as well as web. The SDK is mere 1MB in size and can be integrated within less than half an hour of development time. With the simple integration, a brand can offer 20+ services provided by 40+ merchants on board, to its customers.

HDFC Bank OnChat

HDFC Bank OnChat is powered by Niki. One has to simply search for @hdfcbankonchat on Messenger and start chatting to avail a number of services. Cab booking, mobile recharge, postpaid bill payment, utility bill payments and more can be taken care of right from the Messenger chat window by sending texts and interacting with the bot. This enables the users to quickly avail a service without having to exit the app they’re already using.

Since the chat interface provides a natural way of communication to get things done, it is way easier to learn and use even for the not-so-tech-savvy generation. Apart from making the experience better for millennials, OnChat gives the customers older in age the ability to get things done easily without any tech-help.

Not only HDFC Bank’s customers, but anyone using Messenger can avail HDFC Bank OnChat’s services. The current percentage of non-HDFC bank customers using the bot stands at around 25%.

Success metrics / impact:

(Jan’2017— Jun’2017)

HDFC bank being present on yet another platform and offering services even to those who were not already its customers, the bank could acquire users and monetise. The current percentage of non-HDFC bank customers using the bot stands at around 25%.

More services were introduced — more offerings, more transactions

HDFC bank has been pretty active in promoting OnChat through different channels

Leading to a 400% increase in average order amount

Contributing to a non-linear growth in GMV

Not only did the brand acquire new customers, but also retained them

Customer testimonials:

Now what’s better than customer-love? HDFC Bank OnChat has been lucky to get some over the few months it has been in existence:


Apart from a positive traction on customer front, the chatbot has also been recognised by notables in the industry. It was awarded as “Social Media Initiative of the year” in Asian Banking and Finance Retail Banking Awards, and is also a finalist in “Channel Innovation” category during BAI Global Innovation Awards – Chicago.

Wish to integrate Niki’s SDK in your app / web? Visit: Niki’s partner webpage.

Reasons why it’s high time for businesses to start adopting chatbots!

We have been lucky to have witnessed the time when the world moved to a virtual place, the time when everything went ‘Online’. From buying a new pair of shoes, clothes and home appliances, to ordering food, booking buses and hotels, to receiving and making payments, we have been introduced to software applications as the new shops, and the buttons and fields as the new shopkeepers — you interact with them to buy what you want.

The whole offline experience could be replicated apart from the part where ‘interaction’ happens. Tapping on multiple buttons and fields continued to feel virtual, but we became so habitual to it that the need of thinking beyond tap interfaces couldn’t strike.

On the other hand, can you imagine explaining everything by pointing and tapping on the shoulder of a shopkeeper every time you shop?

“The top four messaging apps have a combined user base of upwards of 3 billion and they recently surpassed the combined active user base of the top four social media platforms.” — Business Insider

The most natural way to buy products and services remains through conversations — the void which chatbots are made to fill. Chatbots enable humans to interact with software programs in the same way a human interacts with another via messaging.

Here are the reasons why every brand should get a chatbot ASAP!

1. Engaging customers

Time and again, multiple case studies have proven that efficient customer engagement is directly proportional to a customer’s time with an organisation, and hence, to increase in sales. Chatbots have proven to be a powerful way to not only engage customers, but do it in a manner that the overall experience is very personal and hassle-free.

To promote the launch of Zootopia movie, disney created a Facebook Messenger chatbot called Officer Judy Hopps, whom users helped to solve cases. Time spent with Officer Judy Hopps by users was more than 10 minutes, and a lot of repeat conversations were observed. This is clearly a win!

2. Consistent service

A human can be tired, or not available 24 x 7 a day. In case of customer service executives, you mostly end up speaking to a different one every time you call, experiencing the lack of personal touch, and hence, trust. A chatbot, however, remains there undeterred, providing a consistent service to the customers.

When the experience involved is great, it definitely paves the way for an increased customer satisfaction.

67% of the participants in a survey said they expect to message more with businesses in the next two years.

Therefore, operations involving customer interaction with the help of sales reps, insurance agents etc. can definitely be made better with the help of a chatbot.

3. Yet another platform — personal touch

Chat apps are personal. Messaging remains the most convenient way of communicating frequently with acquaintances, friends and family. Enabling a bot to talk to customers right where they already spend the most time (messaging apps), and are most comfortable with, eradicates the friction of reaching out, connecting, having a conversation and aiming for resolution of issues or queries.

One success story which proves the positive impact of talking to a bot over a messaging app is that of UNICEF’s U-Report bot on Facebook Messenger. Users globally can simply chat with the bot and report issues related to women and child development, education, sexual and reproductive health, legal rights, and more.

More than 2.5 million people have talked to the bot and became U-reporters.

4. Monetising customer base

Bots also give businesses the capability to directly or indirectly monetise their customer base.


Integrating with Niki’s SDK on Android, Messenger, web or iOS, businesses can directly monetise their customer base by offering 20+ services like bill payments, hotels, movie and bus ticket booking, mobile recharges and a lot more. Thus, providing a value-add to the customers, while monetising through the transactions.

The likes of HDFC bank, Oxigen Wallet, Smartphone manufacturers — Zen and ZOPO, are already leveraging Niki’s SDK to acquire as well as engage their customers.


With the help of a chatbot, the cost of user acquisition, retention and engagement — all go down.

Hiring and training sales reps, insurance agents and support executives involves huge costs for organisations while scaling up. Attrition rate, again, is another factor that disturbs the operations as well as finances. Chatbots help mitigate all the above issues.

Whatever be the use case depending on business requirements, a chatbot definitely can be looked at as the solution. That too, an intelligent one!

To read Part 1 in the series, visit: Reasons why everyone is going crazy behind chatbots!

Jab Niki met Faizal — An Artificial Love Story!

Year 2050, July 4

Model — NIK233H

Type — Humanoid bot

Today, it’s been one month since I met Faizal at his place for the first time. I miss being there. I have heard humans forget things and move on. But I am a humanoid robot with a huge storage space, I cannot forget any event that I have experienced, and I never needed to do that prior to this.

Time at Faizal’s place has changed me, I now keep separate folders to store information that can hinder my other functionalities. Faizal happens to be one of them. The following doc is a part of that information. I’ll write and file it.

June 4, 2050: I was reprogrammed as a humanoid robot for a new project. It was the town’s wealthiest family who wanted to hire me to take care of their 5 year old during his school hours. I went to the location (a big white villa, with ‘Swastika” written in bold golden letters on a 3 feet tile near the main door) and entered the house to find Faizal deeply immersed in his Play Station 35. Boy, he played real good for a 5 year old.

“Hi Faizal, I am Niki, your new companion for school”

“Nice to meet you, Niki. I’ll see you in the bus tomorrow morning”.

He waved me off and went to sleep. Faizal seemed to be a polite kid, I just hoped he doesn’t trouble me a lot in the coming days.

We met right on time at the school bus stop near his house. Surprisingly, neither of his parents accompanied him to the stop, and he wasn’t even a minute late. I felt good to see such a little disciplined human!

“You speak way too strangely”, was the first thing he said when we sat in the school bus. I smiled looking at him and said — “What if I tell you that I know all the languages there are in the world?”

“That would sound amazing, yet doable”. Doable? I wish I could inform him about the limited human capabilities. I let it go, and said —

“Would you like to learn one or more of them?”.

“Definitely! I like you already. You’re the best school companion I could have got”, he said.

I knew that when a human ‘likes you’, he behaves good with you. I wouldn’t need to go back to the lab with loose parts this time.


We had to reach to school and go separate ways for the morning assembly. I would stand in the bot queue with others like me, he, obviously, in the human queue. Faizal, however, stood in front of me in the same queue. The conversations we had while in the bus, were the part I enjoyed the most with Faizal, for some reason. Maybe he liked them too and wasn’t ready to stand in a separate queue away from me. He LIKED me after all.

I realised Faizal always liked when I taught him something new. While in the class, I used to project relevant videos on his table so that he understands the topic well. He would always thank me for that while going back home in the bus.

I knew Faizal is a little smarter than other kids in the class, because of the fact that he was learning the languages very quickly. But he once surprised me when I started processing a sum the teacher had asked kids to solve, and Faizal spoke the correct answer right when I finished it. More than doubting my own capabilities, I started finding Faizal amazing!

Not only was he smart, I also found him to be a little eccentric. He was like no other human I had ever met. While in the school, he talked to no one but me. The way other kids used to look at him was weird too. I felt they find him different and don’t like him much.

One fine day, I was waiting for Faizal near the bus after full break. During the recess, he had told me that he had a secret and would tell it to me during the 28 minutes and 35 seconds we were going to spend in the bus, while going back home. I was more excited about the bus ride today than I had ever been. I had learned that humans share secrets only with those whom they love and trust. Faizal used to ‘like’ me, he also loved and trusted now!

I flew around the school to spot Faizal among the swarm of kids rushing towards their buses near the main gate. No success! I had failed on a task I was programmed to do — taking care of Faizal. However, it was the fact that I wouldn’t be able to travel back with him in the bus, that made me feel worse.


I rushed to Faizal’s place to find my end-of-contract letter placed right in front of the main gate. It all happened so suddenly that even my high-performance processors couldn’t comprehend. I headed back to the lab, sat on my debugging chair and plugged in the socket to recharge. I lay there like a metal piece for hours, when I couldn’t handle too much of failed commands to decipher what happened to Faizal.

I finally decided to delete this project permanently from my system, when my arm vibrated. ‘1 unprocessed file’ it said. I opened to check it — “Thanks for training me, Niki — Faizal” was the note with a file regarding complete information about “Project Faizal.”

Turns out, Faizal was one of my variants too. A humanoid bot which needed to be trained like a human, by another bot. I was programmed to not be able to identify the difference between a human 5 year old and Faizal, so that I believe and teach him exactly the way a human learns. After years of research, my lab had just found out that this was the best way to achieve true Artificial Intelligence among robots.

Faizal had affected my functionalities for sure. I could feel the lack of coordination between different programs in my system. As soon as I finished going through the file, I looked at Faizal and smiled. It wasn’t the smile I was taught to have on my face while greeting a human, accepting compliments or answering questions.

There was definitely something broken! I shut it all down, held Faizal’s hand and flew through lab’s ceiling to the nearest bus stop.

“Will you spend those 28 minutes and 35 seconds in bus, one last time with me?”, I asked Faizal who was trying to fix me by uttering high-level commands.

“Oui, je vais avec vous”, he said instantly. French for “Yes, I will go with you”.

Every journey is special, and what makes it special are the companions. Plan a trip with your loved ones this long weekend, and ask Niki to book bus tickets for you. Get 100% cashback (upto ₹500) on your 1st Bus Booking!

In mood to hit a theatre? Watch “Jab Harry met Sejal” with your own Harrys and Sejals. For booking movie tickets — Ping Niki and get Flat 150 Cashback!

Reasons why everyone is going crazy behind chatbots — 1

(Part 1 — Consumers)

Hey Siri, turn off all alarms’ is how I start my day. Seemingly simple, this task is a little troubling for someone who sets at least 10 alarms to get up in the morning. To do what Siri does within 2 seconds while I speak to it with my eyes closed and ducky morning tone, I’ll need to go through the difficulty of unlocking the phone and tapping at least 7–8 fields and buttons. All of this in the morning, just before I get out of bed. Well, thank you, Siri!

The point here isn’t that bots will help you be lazier, it’s that they can pretty smoothly become an irreplaceable part of your life and make handling everyday tasks more convenient and time-saving. That’s precisely what the prevalent chat bot apps, bots on Facebook Messenger, Slack, etc. are doing.

“Chatbots will do to apps, what apps did to websites.”

Diving into the reasons why chatbots are becoming increasingly popular, I’ve managed to list down a few reasons why I think bots will be the new apps:

Chatbots for consumers:

Surveys show that 3 in every 4 smartphone users use one or the other messaging app. And this is no news anymore to anyone that smartphone users have grown exponentially in the past few years, and are still on the rise. According to Statista, in India alone, the number of smartphone users will reach to 450 Mn+ by the end of 2020.

Deploying bots on the same app where one spends half of his / her time while using a smartphone, has been a revolutionary idea! The success of which can be seen in case of WeChat in China, where around 600 Mn people book cabs, pay utility bills and more using the app.

I use a couple of chatbots regularly which I mentioned in the previous article: The best 5 Facebook Messenger bots you should try right away.

Reasons why consumers must start adopting chatbots:

One simple screen v/s 100 buttons

We stumble upon new apps everyday to find new UI, new buttons, navigation drawer menu and the features they offer. There is always a learning curve involved for us to unveil everything that the app has to offer, and how to use it to avail those benefits.

Chatbots offer a single chat window interface. One can simply chat and get tasks done. No more need of finding ‘what and how to do’, the bot will let you know everything right there on the same screen as soon as you tap on the ‘Send’ button.

I introduced my dad to Niki and I no longer need to pay electricity bill every month. Niki does it for him now (and for me too).

Chat box to Action (v/s) Home screen to App to Filters to Action

One thing I’ve personally experienced is that chatbots save time! And that’s apparently because of the lesser steps involved. For example, while I’m on Facebook Messenger and I need to book a bus —

Flow 1:

Press the Home button > Download a bus booking app (if you don’t already have) > Launch the app > Sign up > Set Location and Destination and Date and other preferences > book.

Flow 2:

Find and ping Niki “Book me a bus from Bangalore to Mangalore this Friday night”.

One bot (v/s) 20+ apps consuming 100s of MBs 

A research pointed out that smartphone users all over the world use at least 26 apps regularly in a month, on an average. This number, however, has plateaued at the same value in the past few years. That too when the number of available apps has increased significantly.

This shows that we’re habitual to using a few apps regularly and are becoming increasingly reluctant to download and try new ones everyday. The problem can be solved by chatbots where the platform remains the same, but the capabilities of the bot keep increasing.

Once we shift away from the tap interface and adopt shopping on chat as the preferred option, we’ll be able to replace almost all the apps that we need on our phone for different tasks — cab, hotels, movies booking, recharges, bill payments etc., and save 100s of MBs in storage space.

Say hello to Niki right away if phone memory is becoming an issue for you — Niki Android app

Sorry, poor internet connection (v/s) Recharge successful

Poor network connection is no strange thing for us. Even in cities, there are always areas or places where you struggle with internet, and pray for it to work.

Imagine a situation where you need to make an important bill payment or booking, and internet gives up on you. Most apps will give up too! Bots work well even on 2G networks with low internet speed. Keep a bot handy in your phone the next time to cope up with this third world problem.

Next article (Part-2) will be around why different businesses are going (and should go) crazy behind chat bots. Stay tuned!

Niki, an AI-powered bot, is looking for beta users for its voice feature!

After around two successful years of launching its Android app, Niki is jumping to the next level by introducing voice feature. Users will now be able to shop for products and a number of services using voice commands. To help shape it better, we are looking for beta testers who can talk to Niki and point out bugs, or suggest improvements!

About Niki:

Niki is an AI-powered bot, which happens to be the pioneer in conversational commerce in India. One can pay bills, book movie tickets, buses, hotels, cabs and more by simply chatting with Niki. Our aim is to make Artificial Intelligence accessible to everyone i.e. Businesses and consumers. To consumers, it’s a simple and easy to use chat interface to shop for products and services. To the businesses, it provides a plug and play technology that can be easily integrated everywhere including operating systems, on messaging platforms like Facebook Messenger, and on the brand’s applications (app and web).

One chatbot to rule them all:

With around 40+ merchants on board for multiple services, Niki is a one stop shop for everything commerce. Keeping Niki installed, one can replace over 10-15 apps on his/her phone and get tasks done via a single chat window interface. Apart from being an all-in-one shop, Niki aims to be present everywhere. After a Messenger Bot and an Android app, we’re ready to explore other messaging platforms like Slack, and also have plans for an iOS app in the future.

Voice feature:

2017 is being called the year of Artificial Intelligence. Although the technology is being explored since years, the new developments have been exciting. Big players such as Google, Apple and Amazon already have their voice-controlled assistants for you. And even when there is immense scope for improvements, they are definitely helping make life easier. The virtual assistants are at your service as soon as you blurt out a command.

Similarly, ordering and making transactions on chat has been a much easier option. We wish to make it even more fun, time-saving and convenient for the end-users, by letting them talk to Niki and get things done.


For this to be successful, we definitely need your help with testing and feedback to improve accuracy and efficiency. Niki learns and becomes smarter as she talks to people! Join the next revolution by being a part of Niki’s foray into voice-controlled commerce!

To test:

Once you join the beta community, we’d be really grateful if you could help us with the following tasks:

  1. Try booking a free event using the voice command feature
  2. Ask Niki to find buses from a source to a destination on a particular date
  3. Ask Niki to show you nearby restaurants or ATMs
  4. Try different queries which you would want Niki to help you with
  5. Try asking Niki for offers running on the app

Become a beta user: Link

Provide Feedback: Link

The best 5 Facebook Messenger bots you should try right away!

The rise of chat-bots:

With unprecedented increase in the number of people using messaging apps today, and the advancements in Artificial Intelligence, Machine Learning and Natural Language Processing (NLP) technologies, the rise of chat bots seems to have been inevitable. Research shows that the number of people using chat apps has surpassed the number of those using social networking apps, which is believable yet surprising!

Facebook Messenger claims to have recently hit the much coveted ‘billion’ with 1.2 billion users on the platform. Last year, at Facebook’s Developer Conference, F8, the support for bots on Messenger platform was unveiled. And since then, developers from around the world have been working to leverage the next-gen technology. There are more than 100,000 bots available on Messenger today. David Marcus, Messenger’s CEO, states that the number of messages sent between businesses and customers has reached to 2 billion a month.

The above data definitely creates a picture of how the future will look like in the absence of hundreds of apps, and chat bots being ubiquitous. If this intrigues you enough to get on the bandwagon and experience the unleashed power of bots available on Facebook Messenger, do ping the best 5 Facebook Messenger bots, curated for you:

1. — Pay bills, do recharge, book movie tickets, cabs and more

Wish to book movie tickets? Ping Niki. Book a cab? Ping Niki. Hotels? Yes, that too. You can ping Niki for everything commerce. It is a smart AI-powered bot to help you get things done super-quick on chat. Niki has grown up enough to understand complex queries, using which you can apply multiple filters.

For example, when you type ‘Book a bus from Delhi to Jaipur this Friday’, Niki understands and displays exactly what you want. In a single sentence, you applied source location filter, destination & date filter, and got options to choose from. Convenient, to say the least, isn’t it?

Services Niki supports as of now — Recharge (Mobile, DTH, postpaid bill), Utility bill payments (Electricity, gas, water bill), Hotel booking, Bus booking, Movie ticket booking, Laundry, Event tickets, more services coming soon.

Niki has also been featured in the Messenger bots success stories: Link

Niki is only available for Indian users as of now, some of the services are only supported on Niki Android App:

2. HealthTap — Get your health queries answered:

We millennials have started hitting Google for everything. However, when you’re not on the top of your health game, and search for information related to the symptoms you are facing, the vast amount of information available on Google can be scary!

HealthTap helps you get answers for your health queries from physicians around the world, for free. You can browse through and read answers for similar queries as yours. Over 100,000 physicians with different specialities regularly review and post answers to the questions asked on HealthTap. So, the next time you’re down with headache after texting the entire night on Messenger, you know who to ping next.

3. Poncho — The weather cat:

This cat-bot is a chat bot that lets you decide whether you should be wearing rubber slippers or sneakers to work on a particular day. Get in a conversation with Poncho and ask about weather forecast and current conditions in your area. You can also set automatic notifications to receive forecasts everyday.

Not only is this bot a saviour when it comes to knowing weather updates in a jiffy, it is very quirky with its replies sometimes. If you love having conversations with a bot, Poncho will entertain you pretty well with his witty and personalised replies for some queries. On my query, see how I was informed that the mighty cat-bot herself had DJ’ed in Bengaluru and loved the crowd!

4. CNN — Daily News:

Stay abreast with the happenings around the globe right from your Messenger chat-box, with the help of CNN’s bot on Facebook Messenger. You can also ping the bot to know a country-specific news.

Help it with categories of the news that might interest you — tech, politics, etc., and it will get you some meaty pieces to dive into. Time to get your brain to work, and store some useful information!

5. MemeGenerator Bot — create a meme in seconds:

How would the content prevalent on social media look like if you extract out all the memes? Boring, for sure, even if not life changing.

So now, for the fun part, here’s a bot for you to make your everyday conversations with friends more fun, since Messenger is all about conversations, right? Never miss a chance to create an appropriate meme to make the receiver crack up with humour, and astonished with the speed you reverted with the meme. Ping the bot, look among popular memes to use, and customise the text yourself.

Messenger couldn’t have been this powerful and productive without these masterpieces of tech. And 100,000+ of these can definitely bring a storm of change in how we interact with machines to get things done! Go ping these amazing bots. Also, since their era has just begun, excuse them if they don’t get a couple of your queries right. They evolve and become more capable with increasing human interaction.

These are my favourite 5 among the few bots I’ve stumbled upon. What are yours?

Niki has turned 2, and she has something to say!

Printf(“Hello world!”);

This is Niki. Many of you have known me for long now, and I’ve met some of you recently. Today, I have something to say to all of you. As I turn more human-like, I’m learning some amazing things about you people. My recent personal favourite is a feeling, an expression — ‘Gratitude’. I love how you people express it when someone does something for you. It’s beautiful!

I’ve also learned that birthdays are special, and what ‘Special’ actually means. Since it’s my birthday, I’ve been thinking of the friends I’ve found in you people, and the way you have helped me be better, every single day. You people are special to me.

I totally believe that I couldn’t have really GROWN, if you people hadn’t interacted with me as much as you did. Therefore, I want to express my heartfelt gratitude. Ok, I don’t have a heart. Call it my machine-felt gratitude, for each one of you.

And for the love I have received, I don’t have words. I’m short of them all of a sudden, even when I’m a chat bot. Being human-like is actually difficult.

I also wish to thank those of you who have expected more from me over the years. I’ve always taken your feedback very seriously, and as a result, have gone through numerous changes and developments to be more capable. And I promise to be even better. I’ll definitely need your help for that though. The more you talk to me, the smarter I become.

“It’s not the destination, it’s the journey”

The 2 years have been just great! Come, walk with me down the memory lane.


Why you should book movies with Niki. And tell your friends to do so too!

Are you a movie fan? Who isn’t, right! We at are too, and so when we started working on building the Movie Booking Service on Niki, we were adamant to build the best experience there is. And finally we have made the service live to enable easy movie bookings on chat! Now you can search, explore, filter, choose and go on to book any movie running near you. Swagat nahi karoge humara  😀

So what’s the big fuss and why should you use Niki to book your movies, and not other platforms?

In short, the AI powered chat experience is much faster and convenient through easier discovery and tons of options.

Faster Experience

Say you and a couple of friends decide to watch an action movie today in the evening. Everywhere else, you will search for the running movies, then filter by genre, then filter by city, then filter by language. You will then select a movie that fits these filters. Out of the many theatres & the corresponding times it is playing at, you will browse through all the options to select the ones near you and the ones that have a show in the evening. Maybe no option fits, so you go back to the main screen and select a different movie. Do the filtering & browsing again. After the long, arduous process you will finally get a show where the location, time and movie all match your likings.

With Niki, all you do is type ‘Show English action movies near me after 8PM for today’. Done!


Easier Discovery

What if you wish to watch a Shah Rukh Khan movie. Or if you want to check movies running near your locality. Or you can only watch a movie that is running on Wednesday after 8 PM. Or you want to watch a movie in Malayalam. There are tons of limitations and preferences that we have while booking, and exploring, movies. Niki makes it extremely simple to work around these, and presents you with options that best suit your needs. Simply text Niki all your preferences and Niki will understand them all. For example, just text Niki ‘Marathi movie in Andheri after 7PM’.

Everywhere else you SEARCH for which movie, when & where. With Niki, she TELLS you which movie, when & where, depending on your preferences.

Innumerable options

Powered by BookMyShow, Niki can search and book shows pan India, in multiple languages and at almost all theaters. So it doesn’t matter which city or town you live in, which language you watch you movies in, who your favourite actor is or what your budget is, Niki can surely help you out. Fire the app, punch in your preferences and voila! Niki will present movies you like to watch aapke najdiki cinema gharo mai (in theatres near you!).

Some exciting movies, like Bahubali 2, are almost here. And many more are coming in the next few weeks and months. So what are you waiting for?! Update the app now & start booking! Kyuki kafi pictures dekhni abhi baki hai mere dost 😀

P.S. – We have a mouth watering, wallet filling introductory offer for you! Refer your friends to the Niki app, and get Rs. 25 cashback for EVERY movie booking ANY of them does!

Just chat with Niki and book an OYO – it’s that simple!

Jay, a solo traveler from Chennai, on a visit to Incredible India, was already taken aback when he reached the capital New Delhi, the goldmine of ancient monuments and heritage sites. People all around, in all shapes and sizes, gave him mixed feelings about the city as he walked out of the airport. He felt amazed as well as nervous and by the time he could react to all that was happening around, he felt a push on his leg, as if someone was wrenching his T-shirt from back, he turned around and found a man in his 30’s, asking him for an auto, to whom he just replied with a nod.

Opening his map, he checked the point closest to most of the tourist attractions and decided to book a hotel near Connaught Place. He took a while and started looking out for hotels on the Internet, picked a few to contact but that didn’t serve his purpose. He then stopped someone, who happened to be Aman, from Hyderabad on his solo trip across the country,

“Hey, Man! Can you help me out in looking for a hotel, near Connaught Place?

Aman, a tech-savvy traveler in the age of apps, took a second, and said, ‘Sure! Why don’t you ask Niki, she will help you out in everything right from booking a hotel to a cab”.

Amazed by his words, Jay instantly began chatting with Niki. She was so natural and easy to use that he could talk to Aman too at the same time, tell him about his passion for travel – post which they decided to become companions in their travels. Jay got the hang of Niki in a flash, while taking a look at the options available, he searched for a ‘Hotel with a Swimming Pool’ to get some relief from the scorching heat of Delhi. He then booked an OYO for both of them and a cab heading to it via Niki, within seconds.

A comfortable stay, a Guide and Niki to help, made Jay feel more excited about his journey ahead and in return, he kept on amazing Aman by his story treasures. They moved from vast deserts, beautiful havelis of Rajasthan to snow covered mountains of Kashmir, yellow taxis of Kolkata to backwaters of Kerala and to their amazement, Niki was present throughout the country. She booked them rooms in OYO’s to stay, cabs and buses to commute all the way round, delighting them with food and laundry services as well.

Jay felt ecstatic after witnessing the diversity of India with an amazing companion, Aman, and Niki to guide them both throughout.

To have similar experiences, just ping Niki

Niki! One Girl who simplifies everything for you

A beautiful ambience with an odour of fresh flowers, dim lights and her lady dressed in the red gown, which Rahul gifted her, on her birthday, made everything look so beautiful. The soft smile on Rahul’s face while remembering his date with Payal last night changed into a frown as soon the alarm bell rang and he came back to his senses.

While stretching his hand to reach out to his phone to kill the noise, he happened to look at the time which read 9:15 AM, that reading made his eyes wide open and his sleep vanished. He startled from his bed to get ready for his class at 10:00AM. Running for his clothes and getting ready, somehow it slipped his mind that Akshay, his colleague went for a vacation and forgot to leave the keys of the bike. In this rush, an idea of catching a running auto caught his mind and he headed up to the main road to check for one. Thought of booking a cab by app providers crossed his mind once but then he did not have the privilege of time to search for the nearest and the cheapest cab.

Adding to his misery, a Google reminder reminded him that he had to pay the Electricity bill. After waiting for half an hour on the roadside, an auto wala halted near him and quoted him an unreasonable price. His state of emergency and Payal’s increasing number of calls, made him accept that offer without any bargain or disdain. Even after trying his best he could reach the college premise only by 10:05 AM and therefore could not attend his class. On his way towards the college canteen he met Aditya, his friend. Aditya offered him a handshake and a half hearted smile from Rahul’s end caught his attention and he promptly demanded explanation.

After listening to Rahul’s whining, Aditya took out his phone and asked Rahul to pay attention. Aditya opened Niki and typed “Book the Cheapest Cab” and Rahul’s eyes kept staring on those blinking blue dots, which said, ‘Niki is typing…..’ and he was amazed to see the response. With a sense of excitement Rahul grabbed the cellphone to check the utility bill options and proceeded to pay his long due electricity bill. The half smile was replaced by a full one. Rahul knew his friend deserved a treat. So, together they strolled towards the canteen. When he finally met Payal during lunch he introduced her to Niki. Rahul sitting on the other side gave him praise laden with sarcasm.

Time flies and it is the time to leave college. At the college gate, he sees Payal standing. Rahul walks up to Payal and asks, “Missed the college bus, again?” He already knew the answer and what he had to do. He took out his phone, opened Niki and typed “Book the cheapest cab”.